Análise do processo de implantação de sistema integrado de informação: estudo de caso em uma média empresa de varejo

Abstract

The implementation of integrated information systems tools has become a necessity for small and medium-sized Brazilian companies which competes in the market and meets the requirements of regulatory agencies of government. The supermarket industry is faced directly with this situation, because it is an extremely dynamic segment and with many organizations familiarly administered. This study is characterized by a case study in a regional average company in the supermarket sector. Performing qualitative analysis on a two-month period, it was possible to obtain information that might describe the expectations to implement a computerized system and identify difficulties in this process. Semistructured interviews with eleven employees of the company, among them members of the controlling family in managerial and administrative workers, were held. The results show common features with the literature, besides presenting particularities of a family business. Facts such as communication failures, centralizing culture, definition of roles and functions, employees with long action performance and high turnover in operational sectors appeared as the main difficulties in the implementation of the management system.